How interesting, I've just noticed the similarities between the two quotes on this thread (from two different writers):
'When he got there, his Deputy, a portly bald man with a ginger moustache called Bo Sampson, was trying to calm down a hysterical man.'
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' . . . he summoned Tomard, the portly guardsman with the ginger-colored whiskers his children called Fat Tom.'
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i.e. here are two men in similar roles - Deputy and guardsman - both portly with ginger facial hair that has been given a name.
Maybe a separate discussion, but I'm wondering about what default descriptions and associations we make as writers without being aware of it. And whether or not it might actually be better to do so, because it smooths the reading flow for readers who may have similar defaults, rather than try to do something different just for the sake of it.